Crystal Coleman - Social Media Specialist in the Bay Area. Fan of the arts and crafting. Looking for the perfect opportunity.

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2 years ago | 2 notes

Five Pinterest Best Practices for Nonprofits

If your nonprofit has yet to start using Pinterest, then hopefully new data released for January 2012 illuminating that Pinterest now drives more referral traffic than Google+, YouTube, and LinkedIn combined will motivate you to start pinning – or at the very least to sign up and reserve your first choice of usernames (hint, hint!). To get started, here’s a step-by-step tutorial for nonprofits and a list of nonprofits already using Pinterest effectively.

I currently follow a little over 300 nonprofits on Pinterest (pinterest.com/nonprofitorgs). My first impression is that 20% or so instinctively get it. Their content is good. They aren’t cluttering Pinterest with boring photos and seemingly endless marketing pitches. Pinterest definitely requires more subtly and creativity to build and maintain a following. That said, for those of you ready to take your pinning to the next level, I have listed five best practices below.

The best guide I’ve seen so far for Best Pinterst Practices. Regular businesses can follow this, too!

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